Edna Mode’s spam-free guide to LinkedIn

Gobble-gobble-gobble-gobble-gobble!
Too much of it, darling, too much!
– Edna Mode, fashion designer to the gods, Pixar’s The Incredibles

Before I became proud owner of the Medical Devices Group, LinkedIn email was merely an annoyance.

125,000 friends later, it is a tidal wave.

You don’t need to manage a huge group to use what I learned. I hope you find it useful.

Unless you are between jobs, there is no reason (I can think of) to get a daily summary of what happened in your LinkedIn groups.

Those daily and weekly emails just give way too much information for my tastes. I don’t need an email like the one below. I suspect you don’t either.

No value for me here (click to enlarge)

So out of necessity, I figured out how to cut down on my LinkedIn group email.

For starters, I used to think you had to select “Weekly email” to be able to receive messages from the group manager. Not true. You can get the group announcement (mine are carefully written each week) and shut off the list of everything that’s happened all week.

To do this, scroll to the very bottom the next time you get an email like the above. You’ll see this:

Click "Adjust your message settings."

The next image shows you the way to configure your personal settings.

Settings, Groups, Frequency, Dropdown (click to enlarge)

Next, go to your group settings. The recommended choices below (click to enlarge):
• Display the group icon on your profile to show what you share in common;
• Allow the group manager to send you up to one group announcement per week (if s/he does a bad job or is overly promotional, shut him/her off!); and,
• Allow group members to send you LinkedIn mail for free (up to you).

Maximize meaningful interaction; minimize noise (click to enlarge)

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